Fotografiska
2023 Fall
Brand Identity
Fotografiska Museum is rebranding its image with a focus on "Spotlight." Their new logo, with a drop shadow behind "Fotografiska," symbolizes their support for emerging artists. A lively color palette connects with photography fans. They're calling themselves "Fotografiska Spotlight," guiding visitors through the art of photography. Their campaign zooms in on photo details, like a spotlight on each image, showing their dedication to personalized art experiences. This rebranding makes Fotografiska Museum shine as a leader in contemporary photography, drawing attention and shaping a bright future.
Instructor :
Joseph Han